Branding & UX/UI — Case Study
VARE WALLET
A next-generation crypto wallet — a complete brand and product ecosystem: identity, app UX/UI, website, social media and a physical card.
CRYPTO, MADE EVERYDAY.
Vare Wallet brings digital assets into everyday life — intuitive crypto management and card payments, combining clarity, speed and security in one seamless product. We created the complete ecosystem: identity, app UX/UI, website, social media and a physical card.
Every detail is designed to be instantly recognisable as Vare — a distinct, cohesive identity across every touchpoint, crafted with a focus on quality, usability and user trust.
Cover
Vare
The cover — a wallet, since 2026.
The Brief
The Problem & The Solution
The founder’s brief — a crypto product designed to bring digital assets into everyday life.
The Scope
Simple for Everyone
The scope of work — step 1: brand identity design.
Identity
Creating the Logo
The logo grid — and the app icon, previewed.
Identity
The Logo in the World
Social profiles and the App Store presentation.
Identity
Out in the City
Posters and the card-delivery envelope — step 2: mobile app design.
The App
Mobile Application
UX/UI design — the app section opens.
Design System
Colour & Type
The palette — and Inter Tight, the typeface.
The App
First Run
The splash screen and the password screen.
The App
Home & Send Money
The app home and the send-money flow.
The App
Contacts, Assets, Transactions
Contact selection, the assets screen and transaction history.
The App
On Apple Watch
An app adapted for any device.
The Website
Step 3 — Website Interface Design
The website section opens.
The Website
The Website
Vare Wallet — a crypto product built for reliability, security and full control over your assets.
The Website
Mobile Adaptation
Payments in one tap, a product used globally — testimonials included.
The Website
Use Your Crypto Globally
Secure transfers, on every screen.
Social
Step 4 — Social Media
Stories and posts — the brand on social.
The System
Everything, Together
Website, posters, watch and app — one ecosystem.
START YOUR WEB PROJECT
From the first sketch to a full product ecosystem — we've got you covered.